Founder, Lead Executive Coach, Author & Podcast Host
After more than a decade of pioneering the tech-business economy in both North America and Europe for companies like Amazon, IMDb, and Fox Interactive Media, Sarah Gibbons became hungry for a different kind of fulfilment. As a new mother, and highly successful corporate executive, she moved from London back to the US to complete her Master’s in Spiritual Psychology.
Not long after obtaining her Master’s, Sarah began Sarah Gibbons & Co. a global coaching practice for organizations and individuals looking to experience transformational leadership. Now, 15+ years later and having worked with notable top Executives and Creatives from Pinterest, the LA. Clippers, Goodby, TBWA\Chiat\Day, The Weitz Foundation and many more, Sarah has expanded her team to bring on world-renowned Executive Coach and Consultant, Tashion Macon, and launched a podcast, The Tidal Podcast. Sarah has also co-authored a book, is an Executive Contributing Writer for Brainz Magazine and has headlined numerous events as an inspirational speaker. Sarah is also the V.P. of the Symphony Guild for Seattle Children; Hospital.
Sarah’s professional legacy is defined by helping ambitious women and men experience their full expression and trail-blaze their own unique path of purpose and fulfillment. As a mother to three boys, Sarah’s personal legacy includes a sense of compassion, self-acceptance, and appreciation of their unique gifts, as well as the ability to be present over the pressure to be perfect.
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Executive Leadership Coach + Consultant
Tashion is a true visionary who found her calling early, launching her marcom career in the music industry right after graduating and quickly becoming known as a leading force in the industry. With her rare meteoric mind and transformational ability to galvanize likeminded people, she deftly mobilizes cross-functional teams to achieve results.
Leveraging her uncanny ability to instinctually recognize talent and visualize performers’ future paths as unique and differentiated brand personas, she executed dynamic marketing campaigns for multi-platinum recording artists TLC, Toni Braxton, Usher, Outkast, and Pink, and turned emerging artists such as Travis Barker, John Legend, Kelly Clarkson, Leona Lewis, and the Black-Eyed Peas into influential brands. Her visionary strategies have catapulted sales and brand awareness for iconic brands such as T-Mobile, Burger King, MTV, NFL, NASCAR, and Microsoft/XBOX.
Tashion is a Culturalist and has been honored to serve as an Executive Leadership Coach and Strategist for pop-culture icons, policy makers, philanthropic leaders and as a Team Development Coach for “for purpose” and “for profit” organizations.
In addition to her coaching work, she presently holds the roles of President/Consultant at Strut Agency, an award-winning strategy company, and Executive Consultant at Bridge Philanthropic Consultant (BPC), a full-service fundraising firm. Tashion holds a Doctor of Philosophy in Psychology and a Master of Business Administration in Marketing.
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Creative Strategic Director + Producer
Tabitha oversees SG&Co.’s vision and strategy, ensuring brand alignment and fostering meaningful and long-term partnerships, programs, and new initiatives. Tabitha brings 15+ years of marketing experience, 5+ years of executive experience in growing rocketship companies, and 5+ years of producing experience specialising in the podcast space. She loves building rich relationships, and working with the most talented, passionate, and beautiful human beings who inspire her every day. She's lived and worked around the world and is now settled in Toronto, Canada with her growing family.
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Social Media Manager
As SG&Co.’s Social Media Manager Sydney is responsible for setting the content strategy and execution across Instagram, Facebook, LinkedIn, Pinterest, and Email Marketing. Focused on growth and engagement, Sydney’s true genius comes into play when conveying the heart of Sarah and SG&Co. to digital platforms, advising on current trends, and pulling inspiration from pop culture, art, and travel. Sydney has a degree in theatre arts, has worked in Digital Marketing for over 6 years as an independent freelancer, and has been part of SG&Co. for over 2 years. Sydney is currently based in Edmonton, Canada.